Why does apple tilt the laptops to 70 degrees in their stores?

I thought this article from Gizmodo was rather interesting:

“The main reason notebook computers screens are slightly angled is to encourage customers to adjust the screen to their ideal viewing angle-in other words, to touch the computer! … Apple wants you to see the display for yourself and to experiment with apps and web sites to experience the power and performance of the devices.”

Source: http://gizmodo.com/5918880/why-apple-stores-tilt-the-macbook-pro-exactly-70-degrees?utm_campaign=socialflow_gizmodo_twitter&utm_source=gizmodo_twitter&utm_medium=socialflow

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