Wikipedia asking for money????

I went to wikipedia today and saw this message in bold red at the top of the page:

“Dear Wikipedia readers: We are non-profit, but also the #5 website in the world. With 450 million monthly users, we have costs like any top site: servers, power, rent, programs, staff and legal help. To protect our independence, we’ll never run ads. We take no government funds. We run on donations averaging about $30. If everyone reading this gave $5, our fundraiser would be done within an hour. If Wikipedia is useful to you, please take one minute to keep it online another year. Please help us forget fundraising and get back to Wikipedia. Thank you, from the Wikimedia Foundation.”

Anyone know anything about this?

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